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Company Profile
Brainard-Nielsen Marketing is a unique Manufacturers rep firm serving two distinct markets in Illinois and Wisconsin. Each of these markets, Component Sales and Security Solutions, is served by an independent group of salespeople focused only on that market and line card. By maintaining separate sales forces and line cards, the salespeople are able to “specialize” and be an expert in their market as well as their line card. These two market groups are supported by a corporate organization that provides strategic leadership as well as clerical, accounting, and IT functions.
Through channel diversification, Brainard-Nielsen Marketing provides Principals with access to many markets and growth while focusing on Illinois and Wisconsin rather than expanding geographically. It also provides access to “best practices” information and provides for rep firm stability. Market diversification also allows Brainard-Nielsen Marketing to take advantage of corporate efficiencies and build on our successful rep firm practices. 

President
Paul C. Nielsen, CPMR

180 Crossen Avenue
Elk Grove Village,  IL 60007

Phone: 847-734-8400

Fax: 847-734-8633

Mission Statement
Each BNM Sales group is dedicated to increasing the sales of their product lines to their market place.
 
We will add value to the products our principals offer with a POSITIVE, ASSERTIVE, PRO-ACTIVE, ATTITUDE (PAPA) supported by constant principal and customer communications, professional management systems and outstanding customer support.
 
These attributes, with constant improvement and innovation, will make us an invaluable partner to every customer we service and every manufacturer we represent.
 
Anything less is not acceptable!